Turn Your TEDx Talk (or keynote) Into Strategic Content
I just wrapped a conversation (video below) with Lexie Chaudhuri, PR consultant and communication strategist, about something most speakers miss after stepping off stage.
If your TEDx talk or keynote speech is one of the most powerful earned media and brand-building assets you’ll ever have... how do you use the video from it intentionally and strategically in your social media content?
If you’ve ever wondered how to turn your talk into visibility, media attention, and long-term credibility without sounding promotional or forced, this is one of those conversations worth paying attention to!
In this video you’ll learn:
* Why your TEDx talk is more than a speaking credential — it is a platform where you own your message, perspective, and story.
* How earned media starts with understanding your audience, not simply promoting yourself or trying to get featured.
* Why authenticity matters, but only works when it is paired with clear strategy and value for the people you want to reach.
* How to decide when to join a trending conversation and when to stay out of it.
* Why strong media opportunities are built through relationships, trust, and understanding a journalist’s work before pitching.
* How LinkedIn is becoming a powerful visibility channel for speakers, experts, and thought leaders.
* Why sustainable visibility comes from intentional curation and meaningful engagement, not constantly chasing algorithms.
* How to think beyond the talk itself and turn your TEDx talk or keynote into a long-term communication asset.
